AI Strategy, Decision Intelligence & Strategic Communication Expertise

Dr. Hajar Al-Balawi

Consultant in AI Strategy, Decision Intelligence & Strategic Communication

Experience combining artificial intelligence, decision intelligence, narrative intelligence, digital analytics, strategic communication, and governance.

Dr. Hajar Al-Balawi is an executive consultant and researcher specializing in AI strategy, Decision Intelligence, and strategic communication. She has more than fifteen years of experience across Saudi Arabia and the United States, combining scientific research, digital analytics, business intelligence, institutional transformation, digital media, and the development of data- and AI-driven solutions.

15+Career Combining Research, Analytics & Executive Work

In artificial intelligence, Decision Intelligence, strategic communication, digital analytics, media, and business intelligence.

15+Years of Experience
2Primary Countries in Her Career
NSFFunded Research Projects
2026Supervision of an International Innovation Track
🧠Decision Intelligence

Building frameworks that connect data, analytics, and institutional context to decision-making and turn information into actionable insights.

🗣️Narrative Intelligence

Analyzing narratives, discourse, and digital trends to understand reputation, positioning, communication, and stakeholders.

🤖Responsible AI

Developing frameworks and policies that address ethics, accountability, fairness, bias, privacy, and social impact.

📊Business Intelligence & Digital Analytics

Turning data into dashboards, reports, and insights that support management, communication, and business development.

Professional Profile

Experience connecting AI with strategy, decision-making, communication, and governance.

Dr. Hajar Al-Balawi is an executive consultant and researcher working at the intersection of AI, data, strategic communication, and institutional transformation. She is distinguished by her ability to move from research and analysis to designing frameworks and initiatives that help leaders make clearer decisions grounded in context and measurable results.

Her experience combines research thinking, technical analysis, and executive practice, with particular focus on Decision Intelligence, Narrative Intelligence, Responsible AI, and crisis intelligence, helping institutions leverage data and technology without overlooking ethical, human, and institutional considerations.

The real value of AI is not in owning the technology, but in turning data into knowledge, knowledge into decisions, and decisions into measurable impact.
The Core of Her Professional Vision
Academic & Professional Preparation

Preparation combining digital media, language, technology, and research into algorithmic impacts.

She holds a PhD in Texts and Technology with a specialization in Digital Media from the University of Central Florida. Her dissertation examined the relationship between human recognition and facial recognition technologies and the ethics of algorithms. She also holds a master’s degree in English from Gannon University and a bachelor’s degree in English from the University of Tabuk.

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Doctorate

PhD in Texts and Technology – Digital Media from the University of Central Florida.

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Master’s Degree

Master’s degree in English from Gannon University in the United States.

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Bachelor’s Degree

Bachelor’s degree in English from the University of Tabuk.

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Research Track

Research on algorithmic ethics, digital identity, representation, algorithmic fairness, and human-technology interaction.

Research & Executive Career

A career combining executive consulting, scientific research, business intelligence, and digital media.

From Academic Research to Decision & Institutional Intelligence Frameworks

Experience extending from the United States to Saudi Arabia through research, analytics, consulting, and institutional initiatives.

She has worked in executive consulting related to AI strategy, Decision Intelligence, and institutional transformation, leading initiatives that help government entities, investment institutions, and major companies use data and AI to support decision-making, communication, and institutional positioning.

Executive Consulting

Designing initiatives in AI strategy, Decision Intelligence, institutional transformation, and strategic communication.

Business Intelligence

Developing dashboards, reporting frameworks, market analysis, digital performance analysis, audience trends, and emerging opportunity insights.

Research & Studies

Leading projects in AI-based media analysis, digital ethics, social listening, audience analytics, and institutional strategy.

Postdoctoral Research

Worked on NSF-funded data analysis projects at the University of Central Florida focusing on the ethical and social implications of algorithms.

Professional Capabilities

Capabilities combining AI, analytics, communication, governance, and applied research.

Her capabilities include Decision Intelligence, Narrative Intelligence, NLP, machine learning, large language model integration, data analysis and visualization, dashboards, Python, digital and social media analysis, and the development of Responsible AI frameworks.

Decision Intelligence

Decision Intelligence

Connecting data, analytics, and institutional context to build measurable decisions and initiatives.

Narrative Intelligence

Narrative Intelligence

Analyzing discourse, narratives, and digital trends to understand reputation, influence, and positioning.

Responsible AI

Responsible AI

Developing practices and frameworks that address ethics, fairness, accountability, privacy, and bias.

Technical Analytics

NLP + ML + LLMs + Python

Experience in natural language processing, machine learning, LLM integration, and data analysis.

Areas of Expertise

Integrated expertise helping institutions turn data and technology into decisions, communication, and institutional impact.

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Decision Intelligence

Designing frameworks that help leaders turn information abundance into actionable and measurable insights and decisions.

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Narrative Intelligence

Understanding how narratives form and analyzing discourse and trends for reputation, communication, and response.

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Responsible AI

Building policies and practices that balance AI adoption with ethical and human considerations.

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Business Intelligence

Analyzing markets, audiences, and performance and building dashboards and reports that support management and business development.

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Crisis Intelligence

Using data, digital signals, narratives, and scenario simulation to improve preparedness and response.

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Strategic Communication

Developing institutional communication, reputation management, stakeholder engagement, and messaging in sensitive environments.

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Research & Analytics

Conducting qualitative and quantitative studies and analyzing emerging technologies and their social and ethical implications.

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NLP & Programmatic Analytics

Using Python, data tools, NLP, and machine learning to develop actionable analytics and solutions.

Applied Experience + Projects

From AI strategy and Decision Intelligence to digital media and Responsible AI.

Dr. Hajar combines executive consulting, research, technical analytics, and solution development. She turns data, narratives, and digital signals into frameworks that help institutions understand reality, make decisions, improve communication, and adopt AI more responsibly.

Influencer Intelligence Platform

Contributed to developing a platform that helps brands identify, evaluate, and engage influencers based on performance data.

AI Roadmap – Al-Weam

Led a roadmap covering generative AI, editorial workflow automation, audience intelligence, and the development of a more data-driven newsroom.

AI-Powered Media Analysis

Led research projects in media analysis, social listening, audience analytics, and institutional strategy.

Responsible AI & Governance

Designed and delivered workshops on AI governance, ethics, algorithmic accountability, and ethical frameworks.

Executive Training

Delivered specialized programs for media professionals and journalists through the Saudi Press Agency Academy and developed curricula on emerging technologies.

Crisis Intelligence & Scenarios

Developed the use of data, narratives, and digital signals to build scenarios and improve preparedness and response.

Intelligence & Decision Methodology

From understanding context and data to building insight, making decisions, and measuring impact.

01Understanding Context & the Question

Defining the problem, the decision required, stakeholders, and institutional and ethical constraints.

02Collecting & Analyzing Signals

Using data, analytics, narratives, and digital sources to understand patterns and trends.

03Building Insight & Scenarios

Turning analysis into insights, alternatives, and scenarios that help leadership choose the most appropriate path.

04Decision & Measurement

Linking decisions to follow-up indicators and measurable results while reviewing impact and continuous learning.

Institutional Impact

Helping leaders use AI consciously and turn data into higher-quality decisions.

Dr. Hajar Al-Balawi’s professional vision is based on the idea that AI should be connected to institutional strategy, decisions, reputation, communication, and governance, and that value is not created simply by owning tools, but by using them consciously and responsibly.

The impact of this approach appears in frameworks that combine technical analysis, institutional understanding, and ethical considerations, helping leaders make clearer decisions, develop smarter communication, improve crisis readiness, and turn innovation into measurable impact.